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Accounting and invoicing for influencer agencies

Brands pay the agency, the agency pays the creators, and in between sit commission, product shipments and usage rights. Saldiqo writes the invoices to brands, records the creators’ invoices as expenses and shows per campaign what is left after all payments.

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What comes up for influencer agencies

Money in both directions

The brand pays the agency, the agency pays the creators. Invoices and credit notes run in parallel with different payment terms.

Campaigns with many creators

A campaign has ten or fifty creators. Each has their own fee, products and rights.

Commission and margin

The agency earns on the difference. That requires each campaign to be evaluated on its own.

How Saldiqo helps

  • Invoice to the brandCreator fees, agency service and rights as lines, with a deposit.
  • Creator invoices as expensesYou record creators’ invoices with the campaign’s cost centre.
  • Cost centre per campaignThe report shows income, creator costs and margin per campaign.
  • Match paymentsUpload the bank statement, and Saldiqo shows which brand is still open.

Typical invoice lines

Examples that often appear on invoices in this industry. You set the prices yourself.

  • Autumn campaign: creator fees, 12 creators
  • Agency service: concept, briefing, management
  • Usage rights for creator content, six months
  • Product shipping and logistics as per receipt
  • Reporting and evaluation
  • Deposit 50 % at campaign start

Tax and invoicing in Malta

What applies to invoices in Malta, in short. As of October 2026.

VAT
Rates 18 %, 12 %, 7 % and 5 %. Malta has no zero rate in law. Exports, EU supplies, food and medicines are exempt with credit, which lets you reclaim input VAT. Exempt without credit does not.
Article 11 small undertakings
With up to €35,000 of domestic turnover a year you can be exempt under Article 11. The status ends on the day the limit is passed, and you still register with the VAT department. Saldiqo adds the exemption note and leaves VAT off.
Tax invoice or fiscal receipt
A tax invoice is issued only when the customer gives you a VAT number. Otherwise a fiscal receipt from an approved system is required. Saldiqo writes invoices. It is not a fiscal receipt system, and a Saldiqo PDF does not replace a fiscal receipt.
Invoice timing
Issue the invoice by the 15th of the following month, or when payment arrives if that comes first. Simplified invoices are allowed up to €100.
E-invoicing
There is no mandate. Public bodies accept e-invoices through Peppol (EN 16931). The tax authority plans e-invoicing and real-time reporting but has set no dates, and EU rules apply from 1 July 2030.
VAT returns
Returns are due by the 15th day of the second month after the period, with 7 extra days when you file and pay electronically. Article 11 businesses file a yearly declaration by 15 February. Saldiqo does not file returns.
Record keeping
VAT records for 6 years, income tax records for 9 years and company records for 10 years. Plan for 10 years.
Late payment
Interest on late business payments is 10.40 %, plus €40 compensation between businesses.
Languages
Use Saldiqo in English or Maltese and send invoices in either language.

Frequently asked questions

How do I re-invoice creator fees?

You record the creators’ invoices as expenses with the campaign’s cost centre and bill them to the brand as a line.

How do I see my margin per campaign?

With cost centres per campaign. Income and expenses appear in one report.

Do influencer agencies in Malta have to charge VAT?

If you are registered under Article 10, yes. Small undertakings under Article 11 with domestic turnover of up to €35,000 a year are exempt from charging VAT, but the status ends on the day the limit is passed.

Do influencer agencies in Malta need a fiscal receipt?

Sales to consumers need a fiscal receipt from an approved fiscal receipt system, and Article 11 businesses use one for all sales. Saldiqo is not such a system. It covers tax invoices to customers who give you their VAT number.

How long should influencer agencies keep invoices?

VAT records for 6 years, income tax records for 9 years and company records for 10 years, so plan for 10 years. You can store receipts digitally in Saldiqo. The legal duty to keep records stays with you.

Try Saldiqo for free

Write invoices, match payments, collect receipts and send reminders: free and without a trial period.

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As of October 2026. General information, not legal or tax advice, without guarantee. For your case ask your tax adviser.